The 4HK team (Patrick & Andrew) On Entrepreneurship in Hong Kong

The 4HK team (Patrick & Andrew) On Entrepreneurship in Hong Kong

This is one of many parts of our full interview with 4HK, our trusted marketing agency. Grasp the broad strokes that are key to understanding digital marketing – specifically how to use it for the real estate sector. We break the episodes up so you can find specific titles that may interest you. 4HK is a boutique advertising agency setting out to provide a performance-based solution for brands. Besides offering marketing solutions to startups and SMEs, they host workshops to teach entrepreneurs & founders how to grow their businesses. The founders Patrick and Andrew are also co-founders of LimeHK, a Hong Kong-based acceleration program focusing on early-stage ventures.

▶ Key Points:

  • Being Open, Especially in the Startup Scene
  • Keep Asking Questions
  • Education is Crucial

We hope you will have a better idea of how digital marketing works after this episode and be able to take your business to the next level.

Our Thoughts of this episode:

I think this segment is the proper way to end the 4HK series and this episode is dedicated to sharing with you about the heart and soul of the founders. Both of them are proper folks while experienced in both digital marketing and startup. There is much to learn from them and I am sure they would be great people to chat about anything related to digital marketing and startups.

本集是和4HK的訪問其中一部份,他們是我們信任的市場營銷經紀,他們會給你一個針對房地產數位行銷的概覽。我們將訪問分成幾部份,以便你尋找有興趣的內容。4HK 是個時尚行銷仲介,專門為品牌提供達到更高收益的建議。除了給予行銷建議給初創公司以及中小型公司,他們幫助以及教導創業者如何開創更多市場。4HK的開創者 Patrick 和Andrew也是LimeHK的創始人,一個以香港市場為基礎的風險投資機構。

關鍵點:

  • 開放
  • 繼續提問
  • 教育至關重要

在線上行銷以及初創企業有了這麼多經驗,我們在採訪中概括了許多話題,如地產行業是在線下轉線上中的困難,行銷漏斗,線上行銷的KPI(關鍵業績指標),還有如何做視頻行銷。我們希望你在看完這支影片後可以有更好的想法並且把自己的企業帶向另外一個緯度。

我們的感想:

我覺得這個部份給4HK系列帶來一個完美結局。本集主要是分享創辦人的心靈。他們都是在數位營銷及初創企業裏很有經驗的人士。從他們身上有很多東西可以學習,而我亦確信他們會是討論任何與數位營銷及初創企業有關的絕佳人選。

▶ About the guest:

Andrew and Patrick co-founded the boutique advertising agency (4HK). The agency set out to provide a performance-based solution for brands. They advocate transformational marketing technologies and are involved in the Startups/SME sector, hosting many workshops/seminars for like-minded entrepreneurs & founders to help them grow their businesses.

They also co-founded LimeHK, a Hong Kong-based acceleration program focused on early-stage Startups/Ventures and offers mentorship, strategic partnerships & investments.

▶ Connect with the guest

▶ Source & Supporting:

  • LimeHK: “LimeHK is a Hong Kong-based acceleration consultant which helps early startups survive and succeed.” https://www.limehk.co/ 

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Enjoy!

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